Gay Dance Radio for the tech savvy consumer continues to make strides during a tough economic environment. “This technology has had an enormous impact on time spent listening by more than tripling the amount of time our mobile audience spends with the station,” said Christopher Leonard, President and CEO of GLBT Radio Network.
“This technology has had an enormous impact on time spent listening by more than tripling the amount of time our mobile audience spends with the station,” said Christopher Leonard, President and CEO of GLBT Radio Network.
“The response has been overwhelming. To meet audience demand, we have increased our bandwidth capacity, moved our iPhone listeners to a dedicated stream server and also increased the number of concurrent seats available on the mobile stream. I continue to receive hundreds of emails and calls every week thanking us for the application.”
Unique Features:
- .3MB application size.
- 128 kbps stream for WiFi and a 64 kbps stream for 3G listening.
- Custom branded application with no directories to search.
- “One tap” access to audio streams.
- Artist and Song title information displayed at the top of the screen.
- Instant feedback buttons to call the request lines or email the station.
- Version 2.0 Update September 2009 with additional features!
Unique to this iPhone application is the ability to deliver powerful branding messages with the use of colorful mobile banner advertising. When clicked, the app opens the advertised content within the application. The audio stream is not interrupted and customized web pages built specifically for iPhone browsing are displayed.
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